Sarah has more than six years of experience as a freelance writer and joined Prilla in 2023. She has a background in creating content about business topics, which she has used to cover news, regulation, and market updates on the Prilla blog. Her focus is on guiding consumers through a confusing, ever-changing landscape to make complex topics seem simple. She has also written extensively about Prilla’s products and brands.
Fun fact: Sarah is also fluent in Spanish and known to have a batch of homemade kefir going at any given time!
If there are two brands that every pouch user in the US knows about (and probably a whole lot of non-pouch users too), it’s VELO and ZYN. Together, they occupy over half the market share, finding themselves in user rotations across the globe.
Many come to a crossroads when deciding which brand to opt for — much like choosing between Coca-Cola or Pepsi. This guide breaks down the key differences and common questions customers have, including how the new VELO Plus range has a lot more in common with ZYN than its predecessors.
Posted
2021-10-04
(updated
2026-04-23
)
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About author
Sarah Bromley
Content & Copywriter
Sarah is an experienced freelance writer specializing in business and finance, which she applies to the nicotine pouch market to create informative content for Prilla.
